Writing the Feature Story
Your third release assignment is due midnight Sunday, June 4; feedback/edits will be returned Mon. or Tues. The assignment is to write a feature press release, with message planner.
They are trying to promote a neighborhood festival so you're writing for a Chicago audience, to help increase their tourist activity, by wooing Chicago families to make the drive down. Here are links to the press release format and the message planner -- put both in the same file: PRW-yourname-Feature.
Experiment with one of the delayed leads. Here's the link to the facts of the story